for Hypo Bank Germany
Commissioned by the agency »Café Palermo Pubblicità« Collection Epicentro art, the large scale matrix made up of 1800 conventional fluorescent lights was designed by the architect/ artist office realities:united, Berlin for the client HVB Immobilien AG.
For a period of 18 month media installation SPOTS will convert an office block located at downtown Potsdamer Platz Berlin into one of world´s largest media facades.
1,014 ring-shaped and 760 bar-shaped fluorescent light tubes served as pixels, forming a giant low-resolution, grey scale matrix. A central computer individually controlled the brightness of every single light. As a result, movies, graphics, and animation sequences could be displayed on the façade as moving luminous images transforming the building’s shell into a communicative membrane.
Over a period of 18 months, the installation was used to present a series of curated exhibitions with commissioned, site-specific art works from internationally renowned artists like Carsten Nicolai, Jim Campbell, and Rafael Lozano Hemmer, which were shown for a month each.
The architects created also BIX installation at the Kunsthaus Graz wich was the inspiration for SPOTS in Berlin (resource: reality:united architects)